novum – High standard cover design

The november issue of novum, one of the leading design magazines in the international graphic design scene, has created something big. The creative agency Paperlux (based in Hamburg) designed a cover for novum, “which can be formed into three dimensional shapes and invites you to play around with it” (novum). Paperlux was inspired by Richard Buckminster Fuller’s concepts. The “living sequin picture” (printarena) that was created, was designed as 6 different cover versions in 48.000 print sequences. 104 cutter lines per cover gave the high quality carton its bendable shape. It is hard to describe the exceptional structure that was created by Paperlux (conception and creation) in cooperation with printarena (printing and press cut), Jürgen Jeurink (cutting die) and EMAG Papierveredelungs GmbH (lamination). More about the development process can be seen in the nice video that was shot by Paperlux during the production process. Here are some visual impressions of the masterpiece:

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